Emotionomics is a term coined by Dan Hill in his book entitled "Emotionomics", whereby he proposes that for a long time rationality and efficiency have taken precedence over emotions. He further maintains that emotions inevitably drive both workplace and marketplace decisions.

The Human Resource Practice has been leading in the field of Mindset change and emotional intelligence and has delivered workplace solutions for over 19 years. Fundamental to this success, is the belief that the soft stuff is the hard stuff.

In the last 15 years there have been huge breakthroughs in brain science, as well as its link to one's emotions. The paradigm shift awaiting business is that the emotions should be placed at centre of business, which will impact customers and employees.

In our new keynote presentation "Emotionomics - Embracing emotions in business for overall success" by Greg Melvill-Smith we'll explore;

• the relationship between brain science and emotion;
• more about emotional buy-in to achieve business results;
• how to use emotional intelligence to improve company culture;
• interactive dynamics to lift productivity;
• couple of South African case studies of the implementation of the mindset methodology.

Some research facts on the topic:

• A research study conducted using more than 2,000 managers from 12 large organisations showed that 81% of the competencies that distinguished outstanding managers were related to emotional intelligence (Boyatzis, 1982).
• Goleman (Jacobs and Chen) reanalyzed data from 40 different corporations to differentiate star performers from average ones. Emotional competencies were found to be twice as important in contributing to excellence as pure intellect and expertise. (1997)
• The Time magazine cover in 2005 linked emotions to productivity and involved a round-up of expert opinion postulating that the emotional happiness amongst employees accounts for 10 to 25 percent of higher job performance (Thattam, 2005).

For more information contact: Lindsay on lindsayl@hrpractice.co.za or 011 453 0555